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IN-CONTROL MEDIA ©

In-Control Media Training © is a four-to-five hour interactive lecture and discussion program, developed over nearly four decades. It prepares the client for interviews with reporters from every medium and prepares executives to conduct “live” and “recorded” broadcast interviews.

“When Lawyers Talk To The Press©” is a special supplement to the “In-Control” program. It focuses on issues of special importance to attorneys. The supplement adds two hours to the basic training program.

Except for extraordinary circumstances, we limit attendance at training programs to no more than 10 executives at a time. That number enables us to provide individual attention to each participant.

 

Course Content:

Key Media Guidelines

The Interview: the Environment, the Rules, the Methods

Interview Tips

How to Dress

What Can and Cannot Be Said in an Interview

The Unexpected Interview

Interviews With International Media

Getting the Interview Room Ready

 
     
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